Archive for the ‘Times Square’ Category

Where In The World Is Your Audience? Marketing to Tourists vs. Locals

New York City attracts people from all over the world. In 2015, 58.5 million visitors took a bite out of the Big Apple. As one of the city’s biggest draws, Broadway also brings in crowds from all over: 63% of ticket sales in the 2015-16 season came from tourists. So when you are creating a campaign for […]

Continue Reading...

TPG’s Fall Theatre Guide

Apple picking, pumpkin carving, cardigan wearing: autumn, we love you. The only thing that could make this beautiful season even better is this list of must-see shows playing in NYC this fall: Oh Hello, on Broadway September 23 – January 8 What is it? Nick Kroll and John Mulaney bring their popular alter egos Gil […]

Continue Reading...

How To Throw The Ultimate Tony Awards Party

The Tony Awards are just days away!! *doing full Thoroughly Modern Millie choreography on the inside* The 70th Annual Tony Awards are happening live this Sunday, June 12 at 8/7c! But you don’t have to be at the Beacon Theatre in NYC to have a Tony’s night to remember. With our tips, you can throw […]

Continue Reading...

AVENUE Q Goes All Out For World Puppetry Day!

We officially have a new favorite holiday: World Puppetry Day! On Monday, March 21, puppets and puppeteers from all over the city joined Avenue Q to celebrate World Puppetry Day! And it was awesome!! Rod and Kate Monster kicked things off with a special press event on the TKTS stairs. Pterodactyls, life-sized horses, one-eyed monsters, […]

Continue Reading...

A Theatre Lover’s Dream Weekend: BroadwayCon Takes NYC By Storm!

If Anthony Rapp builds it, Broadway fans will come. The first ever BroadwayCon hit NYC last weekend (along with 26.8 inches of snow) and it was awesome! This three-day theatre convention–co-created by Rapp with a portion of proceeds benefitting Broadway Cares/Equity Fights AIDS–was the ultimate fan experience. With a schedule of panels, workshops, and performances […]

Continue Reading...

The Times Square, It Is A-Changin’: A Look At The History of Times Square

Oh hey, Times Square. We almost didn’t recognize you. These days on Broadway, rent isn’t just a musical: it’s a problem. Many stores in Times Square are feeling the weight of increasing costs, creating an ever-changing landscape. Most recently, Toys”R”Us closed its famous flagship store, pointing an accusatory finger at high rent, and making room […]

Continue Reading...