Posts Tagged ‘facebook’

The Power of Micro-Influencers: Smaller Audience, Bigger Impact

There are over 2 billion social media users worldwide and, somehow, even more opinions about how to engage with them. One trend that is currently skyrocketing across marketing strategies is the use of “social media influencers” to reach audiences through non-traditional advertising. These accounts have established themselves through a specific fan base, varying from celebrities with over a million […]

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10 Quotes We Love About Social Media

If you’re a brand and you want to reach your consumer in a meaningful way, social media is the place to be. Platforms like Facebook, Instagram, and Twitter have the ability to capture the attention of an audience like no other marketing tool. These social channels create genuine conversation between brands and consumers, allowing brands […]

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The Algorithm is Gonna Get You: How Facebook is Changing Your News Feed

Facebook is always changing. From last year’s ever-so-slight logo facelift, to fun new ways to react to posts, to the addition of Facebook Live, the original social network is constantly upping its game. This shouldn’t really be a surprise, considering the fact that what Facebook hasn’t changed are its core values. Zuckerberg & co. have always […]

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Facebook Live 101: Bring Your Social Media To Life

Facebook has always been about what is currently happening in the world. These days, it’s about what is literally happening right this very second. We’re talking about Facebook Live, the new feature that allows Facebook users to live stream video to their friends and followers using a smartphone. In other words, it brings social media […]

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How To Make Shareable Content That Grabs Attention and Then Keeps It

When it comes to social media, what you share is who you are. For brands, this makes likes, follows, and shares pretty valuable currency. But how do you get them? What makes something “shareable”? Shareable content has essentially two jobs: to grab attention, and then to keep it. We’ve broken it down below with a […]

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Why Tweaking Your Brand Is A Good Thing

Facebook changed their logo last month and everyone lost their minds! …OK, so that’s not exactly what happened. Facebook did update their logo but not too many people noticed. The design shift was so subtle that unless you were glued to social media blogs or happened to be having dinner with Mark Zuckerberg, you likely missed the […]

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50 Days of 50 Shades!

The holidays may be over, but there is still one very exciting package to look forward to. And his name is Christian Grey. The greatest movie of all time is scheduled to hit the big screen on the most romantic day of the year and 50 Shades! The Musical Parody is here to help you […]

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Mashable Presents: 10 Creative Uses of the New Facebook Profile

The new Facebook layout has sparked a new wave of creativity on individual’s and company’s Facebook pages alike. Several versions of this article have popped up on Mashable since Facebook revealed their new profile pages last December. Each time we are impressed by the outstanding creativity some people have with their personal profile pages. With the new […]

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Why Facebook Ads are a Marketer’s BFF

Both Google and Facebook offer different kinds of ad campaigns, but the beauty of a Facebook advertisement is the amount of meta data you have to work with. —Meta data is all that information you share with Facebook and what makes it so easy for your friends to find you. i.e. Your favorite interests, age, […]

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