Posts Tagged ‘youtube’

The Power of Micro-Influencers: Smaller Audience, Bigger Impact

There are over 2 billion social media users worldwide and, somehow, even more opinions about how to engage with them. One trend that is currently skyrocketing across marketing strategies is the use of “social media influencers” to reach audiences through non-traditional advertising. These accounts have established themselves through a specific fan base, varying from celebrities with over a million […]

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Peter and the Starcatcher’s #ITLAPD Instagram Contest!

Avast ye! In 2002, Dave Barry helped spur a sensation that has taken the internet by storm: International Talk Like a Pirate Day. In celebration of this day on September 19th, Peter and the Starcatcher has launched an Instagram video contest. Now through September 18th, post a video of yourself talking like the great Black Stache […]

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MixBit: Creating Videos Together

Social Media is no longer just for talking about your ideas, it’s for showing them. With apps like Vine and Instagram, creating and posting videos no longer than a few seconds has become one of the most popular ways to express yourself online. Now the original masters of video sharing, the creators of YouTube, have […]

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Staff Spotlight: Mara Szabo

It’s time to illustrate the newest installment of our Staff Spotlight series with one of our copywriters, Mara Szabo! At TPG, Mara is the resident wordsmith, but you’ll discover that she not only has an amazing command of the written word and verbal communication, she’s also a brilliant visual artist.    Her talent encompasses a […]

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Staff Spotlight: Jacqueline Muñoz

The first rule of improv comedy is to always say, “Yes, and…” So, when we tell you to watch the latest staff spotlight about this brilliant unrehearsed art form, you know what to do: say “Yes!” (and…enjoy it!)   The Pekoe Group’s Executive Assistant, Jacqueline Muñoz, takes us deep into the underground scene of improvisational […]

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Staff Spotlight: Ryan Meitzler

Step out of the city and into the wild with one of our copywriters, Ryan Meitzler, as he tells us about the joys of camping and hiking! At The Pekoe Group, Ryan is a master at writing, proofreading, cinematography and video editing, but even masters need inspiration: every once in a while, he powers down […]

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Say Hallelujah For YouTube Promoted Videos

You’ve just created a brand new commercial for your amazing show. Everyone’s going to love it. You can feel it. You’ve poured your soul into this production and now you can show everyone just enough titillating footage to get them running to the box office! You upload it to YouTube and wait for it to […]

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