What Don Draper Taught Us About Advertising

As the final episode of Mad Men approaches, we are taking a moment to look back at some of the words of wisdom given to us by Sterling Cooper & Partners’ most intoxicating – and occasionally, most intoxicated – Creative Director. Here are our top five lessons in advertising from the one and only, Don Draper.

1. “Make it simple but significant.”

2. “Advertising is based on one thing – happiness.”

3. “Success comes from standing out, not fitting in.”

4. “Just think about it. Deeply. Then forget it. And an idea will jump up in your face.”

5. “If you don’t like what’s being said, then change the conversation.”

Thanks, Don. We’ll miss you.

Mad Men airs its final episode on Sunday, May 17.