Services

With dedication, passion and innovation as our key tools, The Pekoe Group is ready to create a comprehensive marketing and advertising plan suited to the specific needs of your project. And since every project is unique, we offer only original services from strategy to design to copywriting in order to best serve our clients; we even code our websites from scratch. As a fiercely independent agency, we are able to blaze our own path into a world of new ideas and offer a full range of services in order to enhance your show from every angle.

We're currently raising the bar in these areas:

Advertising

TV. Radio. The New York Times. New York Magazine. Online Banner ads. Digital billboards in Times Square. The side of a ReceptaSign. Which of these reaches your ideal audience? With our creative ingenuity, we find the answer and make it happen. We take the time to work with you to create targeted and innovative campaigns tailored to your project's individual needs.

Services include:

  • Creative campaign concepts
  • Copywriting for Print ads, Websites, Radio spots, TV Spots, Online ads
  • Management of Advertising Budgets and Scheduling
  • Inventive Media Planning and Execution

Marketing

Creating innovative marketing plans as unique as our clients themselves? That's our specialty. Our multifaceted team and our network of promotional partners support the finely focused advertising campaign and then branch out to discover an even broader viewer base. Let us become your favorite matchmakers by finding your target audience and getting them in the same room as your project!

Services include:

  • Creative Marketing Campaign Concepts
  • Copywriting
  • Grassroots Marketing Initiatives
  • Barter and Trade Advertising
  • Promotional and Brand Partnerships
  • Street Team and Collateral Distribution

Design

In the hands of our creative team, you will see the visual life of your project grow from concept to marquee. Whether it's web design & development, print collateral or brand identity packages, we have your design needs covered.

Services include:

  • Artwork & Logo Designs
  • Custom Website Designs
  • Print Ads
  • Outdoor Ads
  • Flash and Static Online Web Banners
  • Collateral Design
  • Merchandise

Video

Video may have killed the radio star but it took marketing and advertising to the next level. Our talented team can shoot, edit and produce quality video of any length to viral videos to television commercials. With our penchant for new media and eye for film, we have what it takes to keep up with the technology of today and make your videos stand out.

View some of our recent work here »

Services include:

  • Television Creative and Production
  • Promo Videos and Viral Videos
  • Digital Billboard Design

Digital Interactive

Your brand needs a voice, and in this digital age, social media is the way to express it. Let us maintain your brand's online presence so you don't have to. Through Google Analytics, AdWords, ChartBeat and more, we will find and track your target audience. We will engage that following on Twitter, Instagram, Facebook, Yelp, Foursquare and beyond, making sure your project stays current and makes an impact online.

Services include:

  • Digital Interactive Media
  • Social Media Marketing
  • Online Promotions

Events

No one should have to throw their own party. So why don't you sit back, relax and let us take care of all the details. Whether it's an opening night party, a promotional appearance or an in-theatre talkback, The Pekoe Group knows events. Our exceptional team will plan your event from start to finish, making sure everything goes off without a hitch.

Services include:

  • Venue Selection
  • Menu and Budget Management
  • On-Site Event Coordination
I have mad love for Amanda and The Pekoe Group. Their creativity, resourcefulness and dedication just blew me away. They created an impressive, comprehensive campaign that I was extremely proud of, while somehow stretching our budget further than I could have imagined. Amanda and her team are exceptionally talented and have an amazing spirit and energy – I would work with them again.

Woody Harrelson
Director & Playwright
Bullet for Adolf 

Amanda Pekoe is one of Rock of Ages' secret weapons. She is resourceful, dedicated, and knows everyone in the theater business. Her deep relationships have helped propel our show from Off-Broadway to productions around the world. I love her creative energy and her excellent attention to detail.

Carl Levin
Producer
Rock of Ages

Amanda and her team are on the job 24/7. When you have a need they are responsive, always giving you options to help maximize business. The Pekoe Group understands the new order of the advertising and marketing industry. We have been very well served.

Carolyn Rossi Copeland
Producer
Freud's Last Session

The Pekoe Group, led by powerhouse Amanda Pekoe, is one of the most devoted, original, committed group of people I have met in the theater in a long time. Their ideas, creativity and care are endless and inspiring. I enjoyed every minute of our work together.

Eve Ensler
Playwright
Emotional Creature

Amanda and her team are so responsive, respectful and dedicated that I often feel like I must be their only client—but in fact, I must be one of their smallest. I feel so fortunate to have The Pekoe group working on my behalf; they are creative, smart, passionate, and invested in my success. They are more than my ad agency, they are my creative partners. I can't imagine ever doing another show without them.

Jonathan Bank
Artistic Director
Mint Theater Company