The Notebook Gift Boxes

To excite audiences on social media and to create buzz for The Notebook ahead of its Broadway run, we sent influencers in the Broadway, Book, and Theatre worlds a curated gift box including watercolor pencils, a branded notebook, a key chain, and a framed poster signed by Ingrid Michaelson. The influencers, whose total combined following reached 1,323,700 followers, posted content to their dedicated fans sharing their joy for The Notebook’s Broadway debut.