If you’ve watched television within the past ten years, you have most likely seen the Geico Gecko, Martin. Tiny, green, and always speaking with a posh accent, Martin is the star of many of the insurance company’s popular advertisements. The little green guy can be seen telling people to stop confusing him with Geico because [...]
Since its inauguration into our video vocabulary, the term “going viral” can appear to be a daunting concept. Every John Doe with a camera and a dream wants to be the next YouTube sensation. Up-and-coming entrepreneurs and advertising gurus alike want their brand to make a resounding splash in the global market. So how do [...]
Who says social networks today aren’t really social? Ticketmaster and Facebook have come up with a master plan to bring our real worlds and virtual worlds together in concert halls, theatres and hundreds of performance spaces across the country. With the success of the launch of their interactive seat map last year, now utilized in [...]
Netflix, everyone’s favorite DVD-delivery and movie streaming site, has been a popular target for critics recently. The 60% price increase was tough to swallow but just when the press starts to move past that, they announce the Qwikster spinoff. But price complaints & qualms about the new name aside, Netflix CEO Reed Hastings made a [...]
The internet is a vast, intricate information superhighway that is quickly becoming the most commonly used type of media in the world. In fact, the average person spends over 3 hours on the internet everyday! Nowadays, people are using the internet for everything. That being said, often times the internet is underutilized and underappreciated because [...]
Ch-ch-changes Recently, you may have noticed something different about the way Google looks. Your Gmail is laid out a little differently, YouTube has a new face, and the least conspicuous but most important new feature looks like a little +1 next to the links in your latest Google search. These +1s are Google’s solution for a [...]
How many times a day do you hear a friend, family member or co-worker utter those three little words: “I Googled it”? You know you’ve hit the big time when the name of your brand manages to move from the realm of a noun to a verb. Google has proceeded to do just that, taking on [...]
In today’s world where the lightning fast development of technology continues to revolutionize our everyday lives, the online relationships we establish via social media have become just as important as the in-person relationships we maintain on a daily basis. As social media makes the headlong move from the personal to the professional realm, a streamlined [...]
The new Facebook layout has sparked a new wave of creativity on individual’s and company’s Facebook pages alike. Several versions of this article have popped up on Mashable since Facebook revealed their new profile pages last December. Each time we are impressed by the outstanding creativity some people have with their personal profile pages. With the new [...]
Juggling countless social media accounts while trying to cultivate meaningful relationships can seem an insurmountable task for any business owner or entrepreneur. In today’s rough and tumble online world, the lack of a well-maintained social network can prevent your business from working its way up the cyberspace ladder. If only there were a marketing tool [...]